Timbuctoo is set in Bulmer, a serif typeface created by master typographer William Bulmer (1757-1830), in association with expert type-founder William Martin, and recreated by Linotype.
William Bulmer was responsible for setting and printing not only The Narrative of Robert Adams in the font that bears his name, but many other books for John Murray Ltd. He was regarded as one of the very finest printers of his age, regularly printing for the East India Company, the British Museum, and the Royal Society.
The extraordinary quality of his work can be found today in the books he printed two centuries ago, their cost and longevity a testament to his craft.
Timbuctoo was designed by Rachana Shah